Privacy Policy
1. Introduction
At New Metal Tech (“we,” “us,” or “our”), located at newmetaltech.com, we are fully committed to safeguarding the privacy and personal data of our users, customers, and website visitors. We understand the importance of privacy and data protection and are dedicated to processing personal data responsibly and in compliance with applicable laws, including the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the California Consumer Privacy Act of 2018 (“CCPA”).
This Privacy Policy outlines how we collect, use, disclose, and protect your personal data when you interact with our website and services. We are committed to maintaining a privacy-first approach that ensures your rights and freedoms are respected at all times.
2. Scope of this Policy and Role as Data Controller
This Privacy Policy applies to all personal data collected via newmetaltech.com and related communications. New Metal Tech acts as the “data controller” under the GDPR for the purposes of processing your personal data on this website. As a data controller, we determine the purposes and means of processing your personal information.
3. Categories of Data Processed
We process the following categories of personal data:
a) Usage Data
Includes information about how you use our website, such as IP address, browser type, geographical location, device identifiers, pages visited, session duration, and access times. This data helps us understand website performance and optimize your user experience.
b) Account Data
When you create an account, we process data such as your full name, billing and shipping addresses, email address, and telephone number.
c) Profile Data
Includes information about your preferences, purchase history, browsing behaviors, interactions with our services, and participation in promotional events.
d) Communication Data
Encompasses your communications with us, including email correspondence, support requests, chat logs, and contact forms. This includes metadata associated with such communications.
e) Technical Data
Comprises technical diagnostics about your device and software, such as operating system, browser configuration, system settings, screen resolution, and performance logs.
f) Transaction Data
Includes details related to payments, order history, invoice details, delivery status, and related financial data required to complete and support purchases.
g) Preference Data
Covers your marketing preferences, product interests, subscription settings, and consents related to promotional communications and personalization.
4. Legal Bases for Processing
We process your personal data under the following legal bases, as permitted by the GDPR and other applicable laws:
– Performance of a Contract: To process orders, deliver products, and fulfill obligations under a user agreement.
– Legitimate Interest: For administrative, analytical, fraud prevention, and security-related purposes, where such interests are not overridden by your rights.
– Consent: When legally required or where we request explicit permission (e.g., subscription to marketing emails).
– Legal Obligation: To comply with statutory requirements, including fiscal, tax, and regulatory obligations.
5. Your Rights
You have several rights regarding your personal data, subject to applicable legal limitations. These include:
– Right of Access: Obtain confirmation on whether your data is processed and request a copy.
– Right of Rectification: Request correction of inaccurate or incomplete data.
– Right to Erasure (“Right to Be Forgotten”): Request deletion of your personal data, under certain conditions.
– Right to Restriction: Request the limitation of data processing in specific scenarios.
– Right to Data Portability: Ask for a copy of your data in a structured, commonly used, machine-readable format.
– Right to Object: Object to processing based on our legitimate interests or for direct marketing purposes.
– Right to Withdraw Consent: Withdraw your consent at any time where processing is based on consent.
To exercise these rights, please contact us at: [email protected].
6. Security Measures
We implement robust technical and organizational measures to protect your personal data, including:
– End-to-end encryption for data in transit and at rest
– Strict access controls and authentication procedures
– Regular data backups and recovery systems
– Employee training on data protection and privacy standards
– Monitoring and incident response plans for detecting and mitigating data breaches
7. International Transfers
Your personal data may be transferred or accessed by third parties or affiliates outside your country, including jurisdictions that may not guarantee the same level of data protection as your own. When we transfer data internationally, we ensure such transfers are compliant with GDPR by using mechanisms such as Standard Contractual Clauses approved by the European Commission or other legally recognized safeguards.
8. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including satisfying any legal, contractual, or reporting obligations. Retention periods vary based on the data type and context:
– Usage Data: 12 months
– Account and Profile Data: Retained as long as the account is active, and for up to 7 years afterward for tax and compliance purposes
– Communication and Support Data: 3 years from the last contact
– Transaction Data: 7 years for compliance with financial regulations
– Marketing Preference Data: Until you withdraw consent or request erasure
9. Cookie Policy
We use cookies and similar tracking technologies to improve functionality, analyze traffic, and personalize user experiences. Cookies we use include:
– Essential Cookies: Necessary for website functionality and access to secure areas
– Functional Cookies: Remember your settings and preferences to enhance usability
– Analytics Cookies: Collect data about usage and performance to improve services
– Performance Cookies: Monitor the speed and responsiveness of the website
Some cookies are placed by third-party services integrated with our website.
10. Cookie Management and Compliance
We provide cookie consent tools in compliance with GDPR and CCPA requirements. When you visit newmetaltech.com, you are prompted to accept or customize your cookie settings. You may also manage cookies through your browser settings or opt out of data collection by third-party trackers where applicable. Do Not Track (DNT) signals are honored where technologically feasible.
For California residents, we comply with CCPA by honoring opt-out rights via clear “Do Not Sell or Share My Personal Information” links and providing required disclosures.
11. Children’s Privacy
Our website and services are not directed at children under 13 years of age, and we do not knowingly collect or solicit personal data from minors. If we become aware that we have inadvertently obtained data from a child without verified parental consent, we will promptly delete such data.
12. Policy Updates and Notifications
We may update this Privacy Policy from time to time in response to legal, technical, or operational changes. All changes will be posted to this page, and where material, we may notify you via email or through our platform. Continued use of newmetaltech.com after any changes constitutes your acceptance of the updated policy.
You are encouraged to review this Privacy Policy periodically to remain informed about how we protect your information.
13. Contact Us
If you have questions, concerns, or wish to exercise your privacy rights, please contact our Data Protection Team via:
Email: [email protected]
We are committed to transparency and upholding your rights in accordance with GDPR, CCPA, and other applicable data protection laws. We welcome your inquiries and will make every effort to address your concerns in a timely and effective manner.